Truckee Shopping

Truckee shopping is best described as eclectic and fun. In a town that, on the surface at least, looks like you’ve stepped back into a time when cowboys ruled, discovering a shop selling world-class art beside a boutique for ultra-funky women’s clothing keeps you wondering what’s coming up next! Whatever it is you’re personally looking for, there’s probably a Truckee store to provide it.  

No worries if you’re not a shopaholic. You can pinpoint exactly what you’re looking for at Truckee stores and get a quick in and out experience. But for people who consider shopping a sport, you can hone your skills to a fine precision here.

Historic downtown is a fabulous place to spend time just wandering in and out of Truckee’s shops that line the main street. On either side of River Street or the streets that intersect, you’ll find clothing, sports equipment, mountain home furnishings, gifts, jewelry, fine art, florists and much, much more. The atmosphere of River Street, with all the adjoining shops and restaurants housed in historic buildings, creates the Truckee shopping experience, a kind that may be unlike others that you’re used to. The Wild West feel of downtown Truckee merges with hip, interesting retailing, and it’s pretty appealing.

Truckee Shopping is Athlete Friendly

Nearby at Truckee Crossroads or Donner Pass Road, you find more great places for Truckee shopping — shops to rent or buy skiing, fishing, biking or hiking equipment, grocery stores, building supplies, hair and nail salons, home and garden supplies, specialty beer and wine outlets, boutiques for locally made jewelry.

One note: Since winter sports are, obviously, so big here, there is a plethora of Truckee shopping that centers around the clothing, equipment and accessories you need to enjoy the snow-covered landscape. You can try out new designs if you’re an expert at your sport, get your boots perfectly fitted and come away with some very helpful advice from the locals who own and work in these Truckee stores.

Truckee Shopping/ Northstar Shopping by Category


10128 Donner Pass Road, Truckee, CA
(530) 386-2700

Visitors to Truckee-Tahoe are often letting their inner athletes run free on the area's surrounding slopes and trails. Atelier in downtown Truckee is a place for visitors and locals alike to let their inner artists out. Atelier is a workshop space where accomplished and neophyte artists are encouraged to create in the same space. Along with art available for sale, regular gallery showings and exclusive... read more

Bluestone Jewelry & Wine

10046 Donner Pass Road #3, Truckee, CA
(530) 582-0429

Some things just go perfectly together: wine and roses, wine and cheese, wining and dining. Well, a Truckee business has discovered another ideal pairing — wine and jewelry. It would be easy to pass by Bluestone Jewelry in downtown Truckee if one wasn’t in the market for a ring or bracelet. But don’t let that stop you from popping into the jewelry store for the... read more


10100 Donner Pass Road, Truckee, CA
(530) 587-3161

Back nearly 100 years ago Cabona’s was where Truckee’s rough-hewn residents shopped for general merchandise geared toward mountain living. As the decades have passed the needs of residents and visitors have changed and so have Cabona’s offerings. The area’s oldest retail store now offers sportswear for women and men inspired by and designed for the great outdoors. Colors, fabrics and styles of the apparel carried... read more

California 89 Apparel & Lifestyle Goods

10156 Donner Pass Road, Truckee, CA
(530) 214-8989

Any visit to the Truckee-Tahoe area will undoubtedly find one driving on California Highway 89. The store, California 89, has taken the iconic, black-and-white California Highway 89 marker and placed it on a variety of clothing items and gifts. Men, women and children will find shirts and hoodies emblazoned with CA89 and other Tahoe mountain-oriented designs. The store also offers California 89-branded cycling jerseys, perfect... read more

Dress the Party

10052 Donner Pass Road, Truckee, CA
(530) 536-5111

These days it seems like there are more and more occasions to dress up in costume for parties, events and celebrations, from themed pub-crawls to the annual Burning Man celebration. Dress the Party has everything you need to change your look – whether that be a simple party hat for New Year’s Eve or a complete makeover for Halloween. Costumes range from basic prepackaged options... read more

Ela Chapman

10056 Donner Pass Road, Truckee, CA
(530) 563-3512

Part of what makes shopping fun is the vibe of your host. And Ela Chapman hits it right even before walking in the door. Ela Chapman is not only cool on the outside, but inside it also offers dresses, sweaters, tops, pants and more all selected with a fine eye. The store offers a variety of accessories too, from jewelry and scarves to handbags. And... read more

Erskine Photography

10072 Donner Pass Road, Truckee, CA
(530) 350-6624

There is very little that can be said about the photography of Tim and Michelle Erskine that isn't expressed much more eloquently by the work itself. Fine art and nature, portraits, weddings and engagements and even corporate photography, it all goes beyond just capturing an image on film. Instead, they manage to reveal something about their subjects that was there all along but that took... read more

JoAnne's Stained Glass & Gallery

10064 Donner Pass Road # 101, Truckee, CA
(530) 587-1280

If you’re in search of unique, handmade art, start at JoAnne's Stained Glass and Gallery in downtown Truckee. JoAnne is an artist who creates her own stained-glass and etched pieces as well as leaded, beveled and fused art glass. The store also carries items from other artists. JoAnne’s also carries glass ornaments, glass garden art, wind chimes and a variety of hand-blown glass pieces like... read more

La Galleria

10112 Donner Pass Road, Truckee, CA
(530) 587-5444

From sculpture, wall and table art to jewelry, La Galleria in downtown Truckee curates a large and eclectic selection of creative offerings. Visitors have been checking out La Galleria’s one-of-a-kind gifts for three decades. The offerings don’t stop with the aforementioned items either. Mirrors, lighting and floral arrays and vases adorn the shop alongside a variety of other home décor items and clothing. A specialty... read more

Lorien Powers Studio Jewelry

1007 Bridge Street, Truckee, CA
(530) 563-8191

The jewelry of Lorien Powers is a haunting mix of nature and industry, a sense of history melded with contemporary fashion. A trained metalsmith, she works with materials such as gold, silver and natural stones using techniques of riveting, roller printing, forging and more to create works that are stunning and unique. Her finished pieces are one-of-a-kind or limited-production items that at once highlight the... read more

Marty's Provisions

12030 Donner Pass Road, Truckee, CA
(530) 550-1800

You are probably already familiar with Marty’s Café in Truckee. Now get ready to experience a new dimension of this popular eatery as it expands to a second location with Marty’s Provisions. This is your chance to bring Chef Marty Carlton’s French-California atmosphere and meals into your own home with gourmet goods and products, foods and services. Enjoy smoked meat and seafood, gourmet imported foods,... read more

Mo, Jo and Zoe

10122 Donner Pass Road, Truckee, CA
(530) 587-3495

Mo, Jo and Zoe is a women’s boutique born and raised right in Truckee’s historic downtown. The boutique is the work of a mother-daughter (and grandmother) duo and features jewelry created by Mo and Jo themselves. But that’s just the start of the eclectic, stylish and affordable offerings of the store that aims to serve everyone. A pair of earrings starts at less than $10... read more