Coalition Snow is a woman-owned, online boutique shopping experience that is dedicated to amplifying the skills and strengths of women on the mountain. For nearly 10 years these local women have been crafting their own top-of-the-line skis and snowboards, created with the belief that women's skis should be based on performance. But this is more than an online ski shop. They also publish Sisu Magazine, in which the mission is to uncover the untold stories of the outdoors, as well as a podcast called Juicy Bits. Coalition Snow takes it one step further in doing good by planting a tree in Kenya for every pair of skis or snowboards sold.